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22 April 2026

Resource and Team Management for Growing Agencies

Moving from a solo operation to a team agency is exciting — and operationally challenging. Here's how to manage resources, capacity, and profitability as you grow.

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Agency growth without operational discipline leads to "busy but broke." Key principles: target 65–75% billable utilisation (above 80% leads to burnout), track team hours in a shared time tracking system, monitor project-level P&L not just revenue, keep any single client below 30% of revenue, standardise your delivery processes, and know your blended team cost rate. Use your financial dashboard to track revenue per team member monthly to see whether growth is efficient. Build management systems before you need them — not after a crisis forces the change.

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